Global Logistics & Supply
Chain Strategies – September, 2008
Won't the Right Information Avert Any Kind of Risk?
“One of the big challenges in supply chain is getting information, the right information, complete and in time,” acknowledges Greg Johnsen, executive vice president of sales and marketing for GT Nexus of Oakland, Calif. “Whether the risk we’re talking about is missing a ship window or not getting the right combination of products to a customer sales point and missing out on a very expensive promotion, what you’re doing is missing out on revenue."