The market for transactional services among logistics services providers has gotten competitive. Many LSPs now find themselves struggling to stand apart. But new technologies like cloud networks offer great promise in transforming the role LSPs play for their customers. Instead of merely providing transactional services, LSPs can make use of cloud networks to provide indispensable strategic value to their customers. Cloud networks carry the benefit of improvements from hundreds of top use cases. Best of all, LSPs can compete using off-the-shelf technology that doesn’t encumber them with all the heavy development and maintenance costs that come with reinventing the wheel.